Tuesday, September 26, 2006

New type of Audi Cars - SUV Q7

NEW AUDI SUV cars - Escorted by bodyguards like a superstar, it fulfilled its first official engagement in front of hundreds of media representatives: the Audi Q7 SUV, the prototype of a new SUV cars generation, put in a surprise appearance at the "quattro Night" on February 21, 2005 when it rolled onto the piazza of the Audi Forum in Ingolstadt.



A fitting highlight to celebrate the 25th anniversary of quattro permanent four-wheel drive: because together with the top athlete Audi RS4, the multi-talented Audi Q7 SUV with off-road capabilities symbolises the wide-ranging talents of quattro technology. Both superlative driveability on asphalt and optimum traction off the beaten track are characteristic features of the once-revolutionary drive concept that has since been installed on production models an incredible 1.8 million times.
Source


Sunday, September 03, 2006

Do you CRaVe the new CR-V?

Honda's new CR-V is all about satisfying your CRaVings, or so we're all about to be told. Rubin Postaer & Associates (RPA) is behind the new sport ute's $50 million advertising push, which lauches September 28. The ads draw upon the animation and fun reminiscent of Civic and Fit commercials, showing how the CR-V can help satisfy cravings for things like coffee and the beach.

In the beach commercial, the CR-V "tans" into each of its various available exterior colors. While in the coffee commercial, the CR-V becomes a big mug of coffee. Yum. The commercials end with the tagline, "Something new to crave. Presenting the all-new CR-V from Honda."

Look for Honda's "CRaVe" campaign in broadcast commercials, billboards, in movie theaters and on Honda's web site near the end of the month. You have until then to develop a CRaVing.

[Source: Automotive News]